Everybody makes mistakes. In days of old they would largely go away except for those who actually witnessed them. Now in the age of youtube and social media, they can live on forever.…
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Lisa's Radio Tips
A fascinating bit of decision making by a major newspaper. The publication has taken a stand as virtually the only big media outlet in Ontario that hasn’t dedicated a Twitter feed to…
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Lisa's Radio Tips
A manager recently confided to me that he was unsure about whether to hire a person for an opening he had on his on-air staff. The candidate he thought was perfect for…
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Lisa's Radio Tips
It doesn't matter if you're in news or a jock or a sportscaster, what's written on the newswire needs your own tweak. I don't mean to insult the writers of wire copy. They…
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Lisa's Radio Tips
OK, I'll admit you can't truly become lay-off proof. We work in an era where broadcasting companies report their biggest profits ever in the morning and do sweeping layoffs across the country that…
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Lisa's Radio Tips
Everybody needs a little guidance. After 30 (gulp!) years in the business I know I can still use a trusted colleague off whom I can bounce an idea and get feedback. When I…
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Lisa's Radio Tips
October 2011 What is your online presence like? Do you blog, comment on public websites or post YouTube videos? A quick search by a potential employer will show it all. I did searches…
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Lisa's Radio Tips
November 2011 The Mother of a recent broadcasting course graduate emailed me to ask for my advice. Her son apparently had great marks but despite applying to a morning show in his hometown…
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Lisa's Radio Tips
September 2011 Writing news isn’t easy. If you ever find yourself stuck for a way to write a story, or find the story you’ve written seems complicated and not radio-friendly, maybe what…
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Lisa's Radio Tips
